Florida home prices hold firm in August

August brought continued resilience in Florida’s housing market, with median prices holding steady—single-family homes reached $415,000, and condos/townhouses hovered close to $298,000. While sales dipped slightly (down about 1.5% for single-family homes and nearly 2% for condos), this shift follows nearly a year of growth, even as mortgage rates remain in the 6-7% range. In the Naples luxury market, we’re seeing firsthand how experience and strategic negotiation make all the difference when navigating these evolving conditions and ensuring clients’ goals remain within reach.